Last Updated: [18/02/1026]
1. Who We Are
Alchemy Wares (“we”, “our”, “us”) operates the website: https://alchemywares.com
We are committed to protecting your privacy and handling your personal data transparently and in accordance with:
- UK General Data Protection Regulation (UK GDPR)
- Data Protection Act 2018
- Privacy and Electronic Communications Regulations (PECR)
If you have any questions about this policy, you can contact us at:
Email: [contact@alchemywares.com]
Business Name: Alchemy Wares
Location: United Kingdom
2. What Personal Data We Collect
We may collect and process the following categories of personal data:
2.1 Information You Provide Directly
When you:
- Place an order
- Create an account
- Subscribe to emails
- Contact us
- Leave a comment
We may collect:
- Full name
- Billing address
- Shipping address
- Email address
- Phone number
- Order history
- Account login details
- Messages you send to us
2.2 Payment Information
Payments are processed securely by third-party payment providers (e.g., Stripe, PayPal or other providers used on our site).
We do not store full payment card details on our servers.
Payment processors may collect:
- Card details
- Billing address
- Transaction data
Their processing is governed by their own privacy policies.
2.3 Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address
- Browser type
- Device type
- Pages visited
- Time spent on site
- Referring website
- Cookies and tracking data
3. How We Use Your Personal Data
We use your data for the following lawful purposes:
3.1 To Fulfil Orders (Contractual Basis)
- Process payments
- Ship products
- Send order confirmations
- Provide customer support
3.2 Legal Obligations
- Maintain financial records
- Comply with tax law
- Prevent fraud
3.3 Legitimate Interests
- Improve website functionality
- Prevent abuse or fraud
- Respond to enquiries
- Analyse website performance
3.4 Marketing (Consent-Based)
If you subscribe to our mailing list, we may send:
- Promotions
- Product updates
- News
You can unsubscribe at any time by clicking the unsubscribe link in any email.
We do not send unsolicited marketing.
4. Cookies & Tracking Technologies
Our website uses cookies for:
- Essential site functionality
- Shopping cart functionality
- Security
- Analytics
- User preferences
Cookies may include:
- Session cookies
- Login cookies
- Analytics cookies
- Marketing cookies (if applicable)
You can manage cookie preferences through your browser settings or our cookie consent banner.
For full details, please see our Cookie Policy [create separate page if possible].
5. Who We Share Your Data With
We only share personal data where necessary to operate our business:
5.1 Payment Processors
To securely process transactions.
5.2 Shipping Providers
To deliver your orders.
5.3 Website Hosting Providers
To operate our website infrastructure.
5.4 Email Marketing Providers (if used)
To send newsletters (only if you opt in).
5.5 Analytics Providers
To analyse website traffic and improve performance.
We do not sell your personal data to third parties.
6. International Transfers
Some third-party providers may store data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place, such as:
- UK-approved Standard Contractual Clauses
- Adequacy decisions where applicable
7. Data Retention
We retain personal data only as long as necessary:
- Order records: Typically retained for 6 years (UK tax requirement)
- Account data: Until account deletion
- Marketing data: Until you withdraw consent
- Comments: Retained unless removal requested
We securely delete or anonymise data when no longer required.
8. Your Rights Under UK GDPR
You have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion (“Right to be forgotten”)
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with the Information Commissioner’s Office (ICO)
ICO Website: https://ico.org.uk
To exercise your rights, contact us at:
[Insert contact email]
9. Security Measures
We take appropriate technical and organisational measures to protect your data, including:
- SSL encryption (HTTPS)
- Secure hosting
- Limited administrative access
- Regular software updates
- Strong password protocols
However, no system can be guaranteed 100% secure.
10. Fraud Prevention & Security Monitoring
To protect our business and customers, we may use:
- Fraud detection tools
- Transaction monitoring
- IP analysis
- Automated spam detection
This helps prevent unauthorised activity and protects customer transactions.
11. Third-Party Content & Embedded Media
Our website may include embedded content (e.g., YouTube videos, social media feeds). These third-party platforms may collect data independently according to their own privacy policies.
We encourage you to review their privacy policies.
12. Children’s Privacy
Our website is not directed at children under 16.
We do not knowingly collect data from children.
13. Changes to This Policy
We may update this Privacy Policy from time to time.
Any updates will be posted on this page with a revised “Last Updated” date.
14. Contact Information
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Alchemy Wares
Email: [contact@alchemywares.com]
Website: alchemywares.com https://alchemywares.com
